Writing to market is all about looking at trends. What are people reading. Its not something I'd be very good at. Say for instance Startups...I wouldn't know where to start. Or AI...could get my husband to write those for me, but then, it wouldn't be me.
If you look at Top Tags, for 2022, you get an idea of what people are looking for. https://medium.com/feedium/list-of-medium-top-writer-tags-number-of-hits-and-amount-of-writers-34ce3f4234a6
Now about titles. I use sharethrough. It's free, and you do get better at it. What I really like is that it gives you a score for each attempt. Try to use some in-your-face words as in,
https://headlines.sharethrough.com
Hope this helps Mark.:)